Case study
Sitali
Working closely with Founder Ben, I created website content that established a human relationship with the large utility and government clients he supports.
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It was important to weave Sitali's strong values throughout all content, consolidated by a strong mission statement.
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I also produced a concise professional bio, vital to building trust in Sitali's ability to deliver in this high-stakes industry.
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A friendly tone underlies the highly technical details required to present Sitali's specialist engineering services.
"Ellie is a fantastic copywriter. She interpreted my rambling notes and unclear brief perfectly, transforming them into accurate, professional words.
I would employ me given a chance, all thanks to Ellie's messaging!”
Ben Travers, Founder